Brand Voice

Brand Voice

What exactly is a brand voice?  It is how your brand speaks. It is what you say and most importantly how you say it. Let’s say your brand advocates for young learners. Is your voice that of a parent speaking to other parents as an equal, an academic here to...
The Photo That Got Me Into Art School

The Photo That Got Me Into Art School

2007 Hurghada  I still love these photos. I was 16 at the time and I had bought a few big sleeves of cigs. L&M and Malboroughs from the supermarket in Hurghada. It was quite a chunk out of my holiday spending money at the time but still really cheap compared to...
Conveying Emotion in Photos

Conveying Emotion in Photos

Tips for Conveying Feelings in Portrait Photography Portrait photography is a powerful medium for capturing and conveying emotions. A well-crafted portrait has the ability to evoke strong feelings and create a lasting impact on the viewer. Understanding how to convey...
Wasting Money On Photography

Wasting Money On Photography

A Photoshoot Without Brand Strategy Is A Waste Of Money A photoshoot for your business without brand strategy is a waste of money. That may sound harsh but I’m standing by it. A brand photoshoot for your business is an investment in your business, and like any other...